Made-to-order packaging
Retail-Ready Display Tray
A corrugated tray with tear-open elements for presenting grouped products on shelf.
Share unit dimensions, case count, packed weight, shelf orientation, distribution route, quantity, and artwork.

Key Parameters
Engineering parameters for this format.
Typical ranges from our production floor. Your dimensions, board combination and print are confirmed in the quotation.
| Board construction | B- or C-flute corrugated; double-wall for multi-layer heavy trays |
|---|---|
| Flute options | B ≈3.0 mm single layer; C ≈4.0 mm; BC ≈6 mm club-store trays |
| Liner weights | 150–200 gsm kraft or white liners |
| Size range | Custom to shelf module and units per facing; shelf-height checked per chain |
| Printing | Flexo 1–2 color for utility; offset CMYK + Pantone for brand-front walls |
| Color capability | Up to full process + spot on the front wall and header |
| Surface finishes | Aqueous coating; lamination on brand faces |
| Load design | Per-unit cell counts, front wall height and tear-open options per retailer spec |
| Typical MOQ | 500–1,500 pcs per design (typical band, confirmed against size and print in the quotation) |
| Sampling | Loaded shelf trial sample 5–8 days |
| Bulk lead time | 12–16 days after approval (typical band, confirmed against size and print in the quotation) |
| Delivery format | Shipped flat; packs loaded at your co-packer or store |
Print & Finishing Workflow
How your box is printed, finished and checked.
The in-house sequence this format runs through — from prepress to the final inspection before packing.
- 01
Retailer spec intake
Shelf module, depth and height limits for the target chain are checked before the tray is drawn.
- 02
Front-wall branding
The customer-facing wall carries offset CMYK + Pantone; interior cells stay utility-printed.
- 03
Load-path engineering
Cell layout, product stops and wall height are engineered for the packed weight per facing.
- 04
Tear-open converting
Perforated shipper sections and tear-open fronts are die-cut per retailer replenishment style.
- 05
Shelf trial
A loaded tray is measured on the shelf module and through a replenishment cycle.
Customization Capability
Built around your product, not off the shelf.
Every parameter above can be specified. These are the dimensions of customization this format supports best.
Chain-compliant
Tray dimensions follow the target retailer's shelf and pallet rules.
Shelf-to-register branding
Front walls and headers carry the brand at exactly the shopper's sightline.
Replenishment logic
Tear-open fronts and cell counts are matched to how stores restock.
Multi-SKU trays
Divider systems separate flavors or variants inside one tray.
Pallet-stable packing
Flat trays nest on pallets; stacking strength is checked for inbound freight.
Application context
Where this format can begin.
- Shelf-ready case packs
- Pouches and small cartons
- Retail multipack presentation
Structure
Define the opening, loading and closure.
A B- or C-flute case-and-tray format uses tear lines to expose the arranged products for display.
Set case count, tray wall height, opening geometry, and shelf-facing orientation from the retail plan.
Material & board
Review construction against the packed product.
- Kraft Corrugated Board
- White Corrugated Board
- B-Flute
- C-Flute
Select kraft or white corrugated board and flute with packed weight and display proportions in view.
Printing & surface
Place artwork on the confirmed dieline.
- Flexographic Printing
Lay out flexographic graphics so key information remains visible after the outer sections are removed.
Features
Add only what supports use and packing.
- Tear-Open Display
Test the tear-open sequence with representative packing and store-handling trials.
Inserts & accessories
Plan product organization with the outer box.
An insert is optional and should be assessed from the product arrangement and handling brief.
If internal support is needed, prototype it with the complete product, accessories and practical finger clearance.
Sampling
Use the sample that answers the current question.
A material reference helps compare surfaces, a blank structural sample checks fit and assembly, and a printed sample reviews the combined structure and artwork. Scope, cost and timing are confirmed before preparation.
Review sampling options →Factory reassurance
One working specification from review to production.
Final dimensions, material, artwork version, quantity, sample approval and packing instructions are recorded for the production discussion. Manufacturing feasibility, schedule and commercial terms remain subject to quotation confirmation.
Learn about the factory →Related products
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Discuss Retail-Ready Display Tray
Share unit dimensions, case count, packed weight, shelf orientation, distribution route, quantity, and artwork.
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